Helping you stand out from the crowd.

Copywriting
Albert Einstein once said, “If you can’t explain it simply, you don’t understand it well enough.” That’s why we start by devouring every bit of information we can about your event and make sure we understand all its facets, top to bottom. Once we’ve nailed not just the when, where and whom, but also the how and the why, we’ll get to work and put it into words that folks will pay attention to. We know precisely how to create snappy copy that catches the eye and reels people in to the end. After all, you’re still reading this paragraph, aren’t you?

Want to know exactly what we can do? Our copywriting services include event website content, blog content, signage copy, branding copy, save-the-date and invitation copy, and email marketing campaigns that reel ‘em right in with great subject lines and inviting content.

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Graphic Design & Branding
Branding is what people say about you when you’re not in the room. It’s the outward-facing look and feel of your company, brand or event, and it starts with what’s on the inside. We take a good, long look at the thing you’re offering to the world, and then with crisp, clear visuals and copy, we explain to the world exactly how awesome that thing is. Our crack team of graphic design experts, event branding pros and magic-makers work together to present your event in a way that makes people wish they were there right now – before it even happens! – all from a quick first impression.

Our graphic design and branding services include event logo creation, event signage design and printing (like banners, posters, vinyl cling wraps, stage backdrops, food truck façade branding, and pretty much everything else under the sun), save-the-date and invitation design and printing, and onsite setup.

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Public Relations
Ever wonder how the news becomes news? Some of it just happens naturally, but most of it is the result of a public relations effort you never see from the outside. When you’re planning an event and you want to make sure there’s positive press around it, that’s where a strong communications management plan comes into play. Once we’ve branded your event, we can make it news by crafting a press kit and engaging with the right gatekeepers. Editors expect to get their pitches in a certain way, and we act as your mini-PR agency to give them the information they need in a format that works for them. “No press is bad press,” they say? It doesn’t matter either way, because when we’re on the case, good press is the only press there is.

So, how do we do PR for events? Our public relations services include media kit creation, press release writing and distribution, PR/newswire uploads, media list curation and email marketing distribution.

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Search Engine Optimization
Remember that old Field of Dreams phrase, “If you build it, they will come?” Yeah, that was a long time before Google became a part of our lives. These days, it’s great if you have awesome content online, but if there’s not a clear way for people to find it, it’s not doing you any good. That’s where we come in, working our SEO magic and employing top content marketing practices behind the scenes to help you get seen. You don’t have to lift a finger. So, in a way, that old movie quote actually does apply to you after all — as long as you let us do the heavy lifting.

Curious to know how we make your event “findable” on the web? Our search engine optimization services include event website SEO and user experience quality checks, target keyword research, creation of keyword-driven editorial calendars for blogs and other content, onsite content creation, local event listings for public events, and creation of SEO strategies for marketing specific events, brands and related entities.

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Social Media
It’s the golden rule of the times we live in: Never, ever underestimate the power of social media. When you’re hosting an event, you want to make sure the right people are aware of it and know what to expect. You want them looking forward to showing up and telling everyone how great it’s going to be, and reminiscing about its awesomeness after the fact. That’s where social media channels and community engagement come into play. They get the word out, psych folks up about an amazing experience, and keep the messaging on point from start to finish.

Wondering how it all works? Our social media marketing services include organic social marketing and management leading up to, during, and lasting one week after an event to enhance audience follows and engagement, as well as managing and optimizing paid social media ad campaigns.

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View the wide array of events produced by Kennedy.

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